MoMA Collection

The objective of this work is to produce promotional pieces of a collection that will be shown in a gallery exhibit for MoMA.

Wanting these photos to be the centerpiece in order to highlight the unique and intricate detailing of antique jewelry, I designed a clean and minimal mark. Hidden Gems is the title chosen because as stated previously, the beauty of these pieces are not always realized or shown off. The design had to be luxurious, clean, and modern in order to show off the photographs and highlight the pieces. The rich blues and purples aid in bringing out the photographs even more.